The User Interface design phase usually starts after a User Experience Architect has studied the way a typical user will interact with the page and has understood the customer journey from start to end.
The job of of UI designer is to make this journey easier and more enjoyable whilst respecting the brand guidelines. Knowledge of grid, layouts and colours are the most valuable tools a UI designer has in his hands.
We develop the 3D characters, the video, the game and the site. The aim was to teach young kids how good it is to drink water as part of the "Plan Ceibal", an award winning social project bringing donated computers and internet connection to the rural and more disadvantaged areas. The team worked wonderfully and deliver a super interesting project. I took care of the UI for the website.
For the launch of the new Peugeot Gente 208 in Spain, working with THEF (The Electric Factory) we developed a promotional minisite with an interactive map where the user could share routes, experiences, interesting place and pictures.
Buquebus is an Argentinian travel company that connects Argentina with Uruguay. As they were launching 2 new routes to connect Chile and Brazil with Montevideo, we developed this landing page and game as part of a larger marketing campaign.
This promotional minisite was developed for the launch of the Galaxy S5 in Argentina. The new product launch was part of a marketing campaign during an important music festival in Buenos Aires.
